Website Design For A Healthcare Consulting Firm: Hamilton Innovation

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Dr. LaChiana Hamilton is Nurse Practitioner with expertise in pediatric patient care, employee relations, business development, policy writing, and patient-centered medical recognition achievement. She has spent the past five years refining her processes for rapid achievement of Patient Centered Medical Recognition. She is a Skilled policy writer and process developer. At Hamilton Innovation, she leads a team of skilled network engineers, human resources professionals, and project managers that assist small medical practices gain proficiency, adopted and implement evidence based solutions, and develop streamlined office procedures.

There were many factors to consider when designing a website for Hamilton Innovation. This is a full-service Consulting Firm, specialized in Healthcare Operations offering tailored services for healthcare providers. The Business Owners wanted a website that had the following: A simple and professional website design, A clear and user-friendly navigation, displayed crucial business information, and Is fully optimized for search engines. The overall tone of the website needed to present a professional and serious tone because their target audience are Healthcare providers who want to streamline their daily healthcare operations. The brands rich red color gives the connotation of ambition, love, passion, strength, will, power, or courage and its vibrant blue color represented their company values of confidence, and security.

We wanted to make sure that the website had a resource section for healthcare professionals to access helpful tips and tools so a blog was created. In the wake of the pandemic a shop was added to provide and sell masks for healthcare offices and people in the as well as people in the community. It was a pleasure partnering with LaChiana on her website.

PLEASE NOTE: As clients have full ownership and control of their site after the project is finished, I don’t link to the live sites as I cannot guarantee they will still accurately represent my design decisions.

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